Getting to the Sharp end of the Wedge

Sunday, January 23rd, 2011

Over the last few weeks there has been plenty of stories backwards and forwards about the quality of Google's results, specifically that the quality is going down. Google counter in an official blog post to counter that specifially by saying that search quality is better than ever (though conceding a short ...

Posted in Internet Marketing, Search Engines, Soapbox | No Comments »

Search Trends for 2011

Friday, December 24th, 2010

Here is an interetsing video from Matt Cutts of Google with Danny Sullivan from SearchEngineLand, talking about future trends for search in 2011. They talk about the increased importance of social media in influencing ranking. While still small, it shows a shift towards social as a means of determining importance of content on ...

Posted in Internet Marketing, Search Engines, Social, Twitter Series | No Comments »

Online Reviews – Good, Bad or Fake

Wednesday, September 15th, 2010

Online reviews are one of the many great things on the web that are abused by some to either positively or negatively influence things. For as many fake negative reviews on the web, I am sure there are just as many fake positive reviews out there. However, the negative ones are the ones ...

Posted in Internet Marketing, Reviews, Social | No Comments »

Great Video on Blogpost Frequency

Saturday, July 17th, 2010

I get this question a lot, especially as I am doing many more blogs and CMS run sites.I am definitely not in favour of blogging for frequencies sake. You need to make sure that the content you are adding is of value to your readers.Think of these options for content:Is ...

Posted in Internet Marketing, Search Engines, Social | No Comments »

Bruce Clay on Search

Wednesday, June 30th, 2010

I love the Webpronews Videos, a great source of info, especially from presenters of Search and Marketing conferences.This one with Bruce Clay, at 18 minutes long, is a great discussion around search, how it has grown, broadened in it's nature to include Interactive Marketing and Optimisation on many levels.He makes ...

Posted in Internet Marketing, Search Engines, Social, Video | No Comments »